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The New Business Philosophy

September 2003

What do you think about the current business philosophy of companies today?

I remember hearing once on a financial business show the following statement “the only reason for a company to exist is to make as much profit (money) as possible for their shareholders”. When I heard this, I knew it was the wrong philosophy for companies to follow in America. I asked myself the following questions: are companies important to the national security of America? Is it important for a company to make massive amounts of profits at the expense of America’s economic security and the American people?

Are companies important to the national security of America? I believe companies are very important to the national security of America. Companies provide jobs, which in turn gives the American people and the government stability, which is very important to the security of America. What do I mean by this, well when all Americans are able to find jobs paying wages that allow them to become consumers of the products that companies produce, it will create what I call a domino effect. We saw this during the 90’s when Americans were able to find jobs that allowed them to be consumers, companies prospered and America as a whole prospered.

Working Americans pay taxes that the government uses to keep America secure and help Americans that need help. It also allows the government to create good will between America and other countries by helping them. Working Americans buy the products of companies, which makes the companies profitable. There is a domino effect at work between companies that produce consumer products and companies that produce the materials these companies use to create those consumer products. Both types of companies need each other, just as both types of companies need the American workers who are the consumers of the products they produce together.

Everything is connected except the Americans who look to make selfish riches to gain power. These people try to make as much wealth as possible at the expense of America’s security and the well being of the rest of the American people. Because of this wealth they are able to influence what makes a company’s stock valuable or worthless by buying large amounts of stocks or by selling large amounts of stock. In business the price of a company’s stock determines whether company is good or if a company is bad. The price of the company’s stock will be one of the factors the Americans running the company will use to decide if they will layoff employees to create the elusion the company is making massive profits. Layoffs are done to increase a company’s stock price by falsely inflating the company’s profits. How does it make you feel when you hear a company laid off employees then reports the company has made record profits? When a company is profitable year after year and has a layoff to create record profits, who do you think is really benefiting? Is it the Americans running the company, the stockholders or the employees of the company? The employees don’t benefit because they have been laid off and the employees still at the company have to try to make up for the lost work force. The stockholders may benefit in the short term but when the company’s employee shortage (which includes knowledge, skills and manpower) catches up the company will lose revenues because of quality and production issues. The only ones that seem to benefit are the Americans running the company, because they get to keep their job and are patted on the back for the record profits but if they had done a better job of managing/running the company there would not have been a need to layoff employees.

I am not saying companies should keep employees just to have workers, companies must manage their expenses. What I am saying is companies should understand the domino effect. Allow me to explain what I mean, if everything is connected, a company that is well managed should be able to forecast when they should start reducing their workforce through attrition (workers leaving on their own) instead of economy impacting layoffs. Companies should be reviewing the revenues (sells), profits, expenses and inventory of the companies they sell to and buy from. By reviewing these financial details, a company should be able to determine when a slow down is coming and be able to manage accordingly. If a supplier to a company revenues decrease significantly this should be of concern to the company because the supplier probably deals with other companies. This would mean that the supplier is not getting orders from other clients. Revenues down, profits down, expenses the same or up and inventory high would be a sign of things to come. Companies should review financial details other than just clients and suppliers they deal with directly. Companies should look at the financial details of the clients and suppliers to their clients and suppliers, to see if a trend is developing that would signal a down turn in demand. Because if the lowest level of clients and suppliers financial details are down that could mean the highest level has stopped buying because they have stopped selling. It is a supply and demand business market, so if there is no demand there will be a high supply (inventory).

I worked in the Information Technology (IT) field, specifically for a company that figured out the bills and sent them to the customers of wireless communication companies. This company has had massive layoffs due to the problems in the wireless communication business. Allow me to inform you that this company had record profits before and after the layoffs started. I think part of the problem the wireless communication companies are experiencing is because they bought bandwidth putting the company in massive debt when the only thing they had to sell that would use this bandwidth was crude text messaging and ring tones at the time. What kind of vision did this show the Americans running the companies had; they needed millions of customers to buy cell phone service to pay off this debt. The only thing these companies had to sell other than service was expensive crude text messages (nobody wanted) and different ways to have their cell phone ring called Ring Tones (extra charge for nothing).

The bottom line is companies are so busy trying to eliminate their competition they have no vision and do not see the bigger picture. Companies should be trying to collaborate creating new and inventive products. A couple of ideas/examples would be cell phones that are able to play games across networks with another cell phone but companies would need to collaborate. If Internet providers collaborated (instead of trying to eliminate each other) to create games that could be played across systems and networks so people in Europe could play chess with someone in Chicago. Would the domino effect happen here, how many more people would buy products to get on the internet, how many more people would sign up for internet service. How many inventive things could be created for companies to sell to increase revenues, how many jobs would things like this create, who knows because it is not happening. Would this be the domino effect because more than just cellphone companies and Internet companies would prosper from this way of doing business? Vision, seeing the big picture, what is good for America and Americans is good for business.

Is it important for a company to make massive amounts of profits at the expense of America’s economic security and the American people?

Again the statement “the only reason for a company to exist is to make as much profit as possible for their shareholders”. I believe a company should make as much reasonable profit as it can to increase the value of the company’s stock for the shareholders (stockowners). But it should not be at the expense of one of the assets of the company, employees. Employees are considered an expense of a company, when employees should be considered a part of the assets of a company. Employees are the consumers of the products a company sells to be in business whether directly or indirectly. One company buys the products another company produces; a company should manage assets (employees) as it does expenses. Try to keep both at a level that is of value to the company’s bottom line (profits). Laying employees off seems like a good decision to increase the bottom line but really what happens is knowledge of the company’s procedures and needs are lost. When there is a slow down in work that is the time companies should have the employees start correcting and updating the things that everyone was too busy to fix and correct before the slow down.

The government could give tax breaks to companies based on two things, the number of employees and the salaries above minimum wage paid to these employees. It should be done this way because it would not be of benefit to America as a whole if the company was able to get large tax breaks paying minimum wages to the majority of their employees. The higher the wage the company pays the employees together with the number of employees receiving these wages would determine the size of the tax break the company receives. This would be good for America as a whole and companies. Companies would be less likely to use layoffs as a means to increase the bottom line. The operating expenses could be reduced when the employees correct and update the things that were put off because of being to busy. The federal government and the states would not lose income tax revenues from employees. The states would not need to pay unemployment to workers that have been laid off.

I have come to this conclusion about business. As long as a company’s expenses are managed, their revenues grow or are stable at an acceptable level, they make profit versus loss and the company shares some of the profit in the form of dividends with shareholders, the company should be considered a profitable and valuable company.

The way business is conducted now is not good for America. There's no vision, companies take over other companies to stop competition instead of letting true competition decide what companies will be successful. True competition to me means letting the best products win out in the market place. When companies buy other companies the bottom line (profits) of the buying company will usually be falsely inflated. Think about this, when a company buys another company what happens to the employees of the company that was bought? Most of the time employees are reduced because the company that buys the other company has employees that will be able to do some of the work. This makes sense because there is no need for redundancy, which is an unnecessary expense. But is it good for America having employees out of work? Is it good for competition, it has been said that “necessity is the mother of invention”, because of competition it is necessary for a company to stay inventive to stay in business. When the competition is eliminated there is no need for inventiveness so companies can create defective products because consumers have no where else to go or the competition’s products are worse.

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